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COCALERO

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SPIRIT OF
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THE No.1 imported liqueur in japan

Cocalero is an extraordinary crafting of curious and exceptional botanicals.

Our infusion includes juniper, lavender, ginger and other hand selected botanicals that give Cocalero its unique flavour. At 29% Alc.Vol, Cocalero is a medium strength spirit with universal appeal.

Proven Success

Cocalero is recognised as one of the most successful spirit brand launches in Japan during the last 20 years. The brand has organically grown through innovative brand associations and efficient use of influencer channels. In 2017 Cocalero surpassed Jägermeister in both volume and value and it is now the top selling premium liqueur in Japan. It is also the fastest growing premium liqueur in China.

Expansion

Cocalero is now available in 30 markets across 5 continents and rapid growth continues across the Americas and Europe.